The reason why the character in the background has a slight stretch is to present the character as the most dominant and to create a hierarchical effect. For example the FIFA 14 cover presents the Messi larger than the other players to present him as the main and superior image/player. However i scaled the image during construction to ensure the best quality image and also i saved it as a TIFF image to maintain the image resolution.
On the Amaray front cover the character on the top right i have maintained part of the characters background instead of cutting it out. The reason why i have done this is to present the image as its own rather instead of it being part of the main image background. I copied this effect directly from the Splinter Cell Conviction cover where the background is also maintained instead of just outlining the characters. I have cropped to include the image below.
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